VictorJonaHi, we're Victor and Jona

We get you better results on Meta and Google Ads.
Paid on results.

More sales for online stores and more leads for service businesses. We take over the accounts, make the ads and landing pages ourselves, and invoice a share of the value the ads create. For established businesses spending NOK 30,000+ a month.

See what it would look like for you

Free, with no commitment. No lock-in contract, no salespeople.

10+ new ads every week 5000+ ads delivered 100% performance-based
The Monday reportMokki, March 2026
Profit year over year
+127%
Meta POAS (after cost of goods)
2.55x
Meta ROAS
4.88x
Meta CPA
NOK 214

This week's new ads

Mokki ad made by Arcads Mokki ad made by Arcads Mokki ad made by Arcads Mokki ad made by Arcads Mokki ad made by Arcads

From the client

“Wow, even the statics are working this well! Great job, guys, fantastic.”
Mattis Ohana Goksøyr, CMO at Mokki

Real numbers from the Mokki account, March 2026. This is what the report you get every Monday looks like.

Some of our clients.

Utvendigrenhold
Mokki
Leid.no
QualiPet
Badstugutta
Veldigrent
Raskflytting
Frifor
5000+ads made for
Norwegian brands
Meta and Google
Badstugutta ad made by Arcads Utvendigrenhold ad made by Arcads Mokki ad made by Arcads Leid ad made by Arcads

Two types of clients, two different goals.

We mostly work with online stores and businesses that live on inquiries. The setup is quite different, so we build it differently.

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A quick tip

This works really well right now.

Ads that look organic are beating polished ads right now. Here are three we're running for our clients at the moment, in two formats: Facebook comments and phone notes. None of them look like advertising.

We're sharing them because most people spend too much time polishing and too little time testing. Feel free to steal the principles.

Facebook commentsUtvendig Renhold
Facebook comments ad for Utvendig Renhold

Looks like an ordinary thread where neighbors ask for advice. Customers recommend, and the business replies in the comments itself. People stop because it looks like something they could have written.

Facebook commentsMokki
Facebook comments ad for Mokki

The same format for an online store. The question is what the customer actually wonders about, and the recommendations do the job a product ad would otherwise do.

Notes adUtvendig Renhold
Notes ad for Utvendig Renhold

Looks like a note on a phone. One claim, a few short points and one call to action. No logo in the image and no ad slogan, just what the homeowner ought to know.

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Hear from our clients.

Our clients5 participants
TT
Thommy TellefsenCEO, Leid.no
These guys deliver above and beyond! I'd worked with 6-7 other agencies before we were recommended Arcads. There's a clear before and after working with you.
4.73x ROAS across channels
MG
Mattis Ohana GoksøyrCMO, Mokki
Wow, even the statics are working this well! Great job, guys, fantastic
+127% profit year over year
JR
Jonathan RotheCEO, Utvendig Renhold
Great job, boys! Very good.
549 leads in 90 days
EL
ElliotCo-founder, Badstugutta
Really nice, we're getting more leads than ever, we're getting more clicks than ever!! Amazing.
Leads from Google and Meta
NA
Nathaniel AyehVeldigrent and Raskflytting
We've worked with Arcads on several concepts over time, and we still do. Creative, professional and fast. A partner we trust.
NOK 202 per lead, move-out cleaning Oslo
See what it would look like for you

Be next on the list. The proposal is free and comes with no commitment.

This is what a week with us looks like.

Google and Meta find the customers. Our job is to give them enough good ads to choose from, every single week.

Monday

We dig into what your customers are already saying

Search terms, comment sections, reviews and competitors' ads. That's where the angles we build ads on are found. The same day, you get the Monday report.

Midweek

Every angle becomes its own ad

We don't make one ad and hope. Every angle from the research is written for the type of customer it fits, so we know who the ad is talking to before Jona makes it.

Friday

10+ new ads are live

The ones that deliver get more budget. We switch off the rest, and next week builds on what we learned this week.

We make everything ourselves. Not just the ads.

Campaigns, ads, landing pages and tracking. One partner, no middlemen, no freelancers to wait on.

Landing pages

Campaign pages for your online store and landing pages with forms for leads. Built for ad traffic, not for your website menu, and they're yours.

Landing page Arcads made for Frøyd Landing page Arcads made for Generalfinans Landing page Arcads made for QualiPet Landing page Arcads made for Veldigrent

Ads

UGC video, statics and motion graphics. 10+ new ones a week, all made in-house.

UGC ad made by Arcads Static ad made by Arcads Ad made by Arcads Ad made by Arcads

Google Ads

Search, Shopping and Performance Max. Structure, negative keywords and scaling based on profitability, not clicks.

Google Ads agency

Meta Ads

Facebook, Instagram and Snapchat, with ongoing testing of new ads every week.

Meta Ads agency

Tracking

Google Ads, Meta Pixel and GA4 set up correctly first. Then you see every sale and every lead yourself.

The Monday report

Numbers you understand, every Monday. What was done, what it brought in, what we're doing next week.

See what it would look like for you

You see the proposal before you've paid a single krone.

Behind Arcads.

Arcads is a Norwegian performance marketing agency in Skien that runs Google Ads and Meta Ads and makes the ads itself, for clients all over Norway. We mostly work with online stores and service businesses that live on leads, often with multiple locations.

Victor Skretteberg, managing director of Arcads

Victor Skretteberg

Managing director and Google Performance

Victor is the one you meet on the first call. He builds your Google account and digs into the numbers. You get a report every Monday.

Victor on LinkedIn
Jona Helgen, creative lead at Arcads

Jona Helgen

Creative and Social Media Performance

Jona makes the ads you see on this page. Videos, statics and concepts. 10+ new ones a week don't make themselves.

Jona on LinkedIn

We got tired of agencies that invoice whether it works or not, so we built our own. No middlemen, no salespeople. You get us.

Why people leave their agency for two guys in Skien.

One partner instead of a slow agency, a freelancer you have to chase, or yet another evening in front of the ad account yourself.

ArcadsTypical agencyFreelancerDo it yourself
Payment100% performance-basedFixed feeHourly rateYour own time
New ads10+ a weekA few a monthOne at a timeWhen you find the time
Landing pagesIncluded, made by usExtra invoiceRarelyYour website
ReportingEvery Monday, numbers you understandQuarterly reportNoneYou make it yourself
Who you talk toVictor and JonaAccount managerOne personNo one
Lock-inNoneOften 6-12 monthsNoneNone
OwnershipThe accounts are yoursVariesVariesYours

This is what it looks like when the ads pay for themselves.

The numbers come from our clients' own ad accounts.

See what it would look like for you.

Send us your website. You'll get a proposal for ads and a landing page by email within a couple of days.

  • Made by Victor and Jona, not a template
  • Free, and yours to keep
  • No lock-in contract, no salespeople
VictorJonaVictor and Jona reply personally.
Step 1 of 2
How much do you spend on ads per month?

We never share your info. Rather talk directly? Book 30 min

Thanks!

The proposal is on its way within a couple of days. If it's urgent, email victor@arcads.no.

Frequently asked questions

What do I get in the free proposal?+
We look at your business and make a concrete proposal: ads and a landing page the way they would look for you, with your brand and your customers. You get it by email within a couple of days. No pitch, no commitment. If you don't like it, all you've lost is two minutes filling in the form.
Who is the proposal for?+
Established businesses already spending NOK 30,000 or more a month on advertising, or that have the capacity and the appetite to do so. We take our time with every proposal, so we prioritize businesses where advertising can actually move the bottom line. If you're smaller than that, feel free to read our articles first.
Do you work with online stores?+
Yes, several of our clients are online stores, including Mokki, Leid.no, QualiPet and Redz. There we optimize for profitability, not just revenue: a clean product feed, Shopping and Performance Max, campaigns on Meta, and tracking that counts every purchase once. For businesses that live on leads, we build separate campaigns and landing pages per service or city instead.
What does “100% performance-based” mean?+
That the bill depends on results, not on hours, meetings or nice-looking reports. If we don't deliver, you don't pay. We agree on the exact model on the first call.
What does it cost?+
You pay a share of the value we create, not a fixed monthly fee. For it to work for both of us, the ads need to create enough value that our share comes to around NOK 20,000–30,000 a month. If you don't earn more, you pay us nothing.
How do I know it was you who made the sale?+
The first thing we do is set up tracking properly (Google Ads, Meta Pixel and GA4). Then you don't have to take our word for anything. You see every sale and every lead in black and white in the Monday report.
Do you make landing pages too?+
Yes. Ads that send people to a generic website convert poorly, so we build dedicated landing pages for the campaigns. They're included, and they're yours.
Is there a lock-in contract?+
No, no lock-in contract.
How quickly can you get started?+
Tracking is set up first. Then the first ads go live, usually within the first week. We make everything ourselves, so there are no freelancers or agency partners to wait on.