Facebook commentsUtvendig Renhold
Looks like an ordinary thread where neighbors ask for advice. Customers recommend, and the business replies in the comments itself. People stop because it looks like something they could have written.
Victor and Jona, SkienWe take over the accounts and make the ads ourselves. You pay a share of what we earn you.
We make three new ads and a landing page for you based on what we found, free. Two short steps, takes 20 seconds.
1How much do you spend on ads per month?
We'll look at your website and make ads and a landing page for you. You'll hear from us by email within a couple of days.
We build it differently, because what you need is different.
Ads that look organic are beating polished ads right now. Here are three we're running for our clients at the moment, in three different formats: a Facebook thread, a phone photo with stickers and a phone note. None of them look like advertising.
We're sharing them because most people spend too much time polishing and too little time testing. Feel free to steal the principles.
Looks like an ordinary thread where neighbors ask for advice. Customers recommend, and the business replies in the comments itself. People stop because it looks like something they could have written.
The sunglasses lie on the asphalt among chalk drawings, shot on a phone. Instagram-style text and a hand-drawn arrow. It looks like a parent tipping off the others, not an online store selling.
Looks like a note on a phone. One claim, a few short points and one call to action. No logo in the image and no ad slogan, just what the homeowner ought to know.
Be next on the list. The proposal is free and comes with no commitment.
Google and Meta find the customers. Our job is to give them enough good ads to choose from, every single week.
Searches, comments and reviews become angles.
Jona makes one ad per angle and customer type.
Winners get more budget. The rest we switch off.
↻ Then again next week. Illustration of a typical week.
Campaigns, ads, landing pages and tracking. One partner, no middlemen, no freelancers to wait on.
Campaign pages for your online store and landing pages with forms for leads. Built for ad traffic, not for your website menu, and they're yours.
UGC video, statics and motion graphics. 10+ new ones a week, all made in-house.
Search, Shopping and Performance Max. Structure, negative keywords and scaling based on profitability, not clicks.
Google Ads agencyFacebook, Instagram and Snapchat, with ongoing testing of new ads every week.
Meta Ads agencyGoogle Ads, Meta Pixel and GA4 set up correctly first. Then you see every sale and every lead yourself.
Numbers you understand, every Monday. What was done, what it brought in, what we're doing next week.
You see the proposal before you've paid a single krone.
Arcads is a Norwegian performance marketing agency in Skien that runs Google Ads and Meta Ads and makes the ads itself, for clients all over Norway. We mostly work with online stores and service businesses that live on leads, often with multiple locations.
Victor is the one you meet on the first call. He builds your Google account and digs into the numbers. You get a report every Monday.
Victor on LinkedInJona makes the ads you see on this page. Videos, statics and concepts. 10+ new ones a week don't make themselves.
Jona on LinkedInWe got tired of agencies that invoice whether it works or not, so we built our own. No middlemen, no salespeople. You get us.
One partner instead of a slow agency, a freelancer you have to chase, or yet another evening in front of the ad account yourself.
| Arcads | Typical agency | Freelancer | Do it yourself | |
|---|---|---|---|---|
| Payment | 100% performance-based | Fixed fee | Hourly rate | Your own time |
| New ads | 10+ a week | A few a month | One at a time | When you find the time |
| Landing pages | Included, made by us | Extra invoice | Rarely | Your website |
| Reporting | Every Monday, numbers you understand | Quarterly report | None | You make it yourself |
| Who you talk to | Victor and Jona | Account manager | One person | No one |
| Lock-in | None | Often 6-12 months | None | None |
| Ownership | The accounts are yours | Varies | Varies | Yours |
The numbers come from our clients' own ad accounts.
profit year over year
Google Ads in Norway, Germany and DenmarkRead the case
ROAS
From broken tracking to profitable scalingRead the case
ROAS
Meta ads, September 2026Read the case
leads in 90 days
NOK 163 per lead incl. branded searchesRead the caseSend us your website. You'll get a proposal for ads and a landing page by email within a couple of days.
Victor and Jona reply personally.The proposal is on its way within a couple of days. If it's urgent, email victor@arcads.no.
